Sidneyeve Matrix is Queen’s National Scholar and Associate Professor of Media at Queen’s University in Canada. She teaches courses in digital communications, culture, and commerce and for the Queen’s School of Business Executive Education Program. Sidneyeve is a social media developer for Queen’s Arts and Science Online, and teaches professional development courses in online image management strategy for professionals.
An Educator in Residence at The Centre for Teaching and Learning at Queen’s, Sidneyeve is the recipient of the OUSA Award for Excellence in Teaching at Queen’s University, by the Alma Mater Society and the Ontario Undergraduate Student Alliance.
She has served on the editorial advisory boards of The Journal of Professional Communications, The International Journal of Interactive Multimedia, The Canadian Journal of Popular Culture, and Marketing Magazine. She blogs for GlobalNews, TalentEgg, Macmillan, and EDUCAUSE.
Sidneyeve is called on to be a regular digital trends analyst for national media outlets and her educational technology initiatives and research have been featured in University Affairs Magazine, Macleans Magazine, Yahoo!, MSN.ca, Canada.com, The Toronto Star, The Globe and Mail, and elsewhere. Click here for recent media mentions.
Sidneyeve is often invited to address higher ed organizations, run professional development workshops, and consult for companies seeking strategies to engage young people via social/mobile platforms to meet educational, marketing, or human relations objectives.
Past clients include: Toronto Star, Queen’s University, Queen’s School of Business, Union Gas, Harlequin Enterprises, Rogers Media, University of Delaware, Empire Life, Canadian Defense Academy, University of Guelph Humber, Rutgers University, Metro News, Human Relations Professionals Association, Canadian Association of University Business Officers, Association of Professional Fundraisers, Macmillan Publishers, Rogers Media, the CRTC.
News clip on mobile learning:
Selected Professional Affiliations:
Canadian Communications Association
Film Studies Association of Canada
Canadian Marketing Association
Association for the Advancement of Computing in Education
Society For Teaching and Learning in Higher Education
International Society for the Scholarship of Teaching and Learning
Canadian Society for the Study of Higher Education